To Increase Profitability Focus on Both the Bottom and Top Lines

Growing revenue is good but trimming expenses is a much faster way to fatten the bottom line. Opinions expressed by Entrepreneur contributors are their own.You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Where did the year go? With 2017 coming to a close, entrepreneurs are diligently planning their 2018 budgets and P&L’s. This analysis, […]

15 Unorthodox Ways to Get Your Foot In the Door

From dimensional direct-mail to video selfies, it’s time to get creative about when, where and how you make your initial pitch. Opinions expressed by Entrepreneur contributors are their own.You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Sales is hard work, and the marketplace is competitive. You must differentiate yourself and your company […]

Your Pet Could Be Your Sales Trainer

Opinions expressed by Entrepreneur contributors are their own.You’re reading Entrepreneur United States, an international franchise of Entrepreneur Media. Meet my dog, Teddy. Teddy, an adorable Italian Lagotto Romagnolo, is my pet and role model rolled into one: Why? Teddy has already learned a valuable lesson at the tender age of 1. Related: 6 Reasons Why You’re […]

​12 ways small businesses can attract (and keep) superstar employees

Employers hope every employee they hire will turn out to be a superstar, and even better, a superstar with staying power. Even if you’re a small business with fewer resources, there are some things you can do during the hiring and retention process to ensure your choice candidates will become long-term assets for your company. […]